I have led blog content creation and press release writing throughout my career to build brand authority, engage audiences, and secure media coverage.
H2rOse: Developed press releases to announce new product launches, such as the rollout of PET bottles, and collaborated with influencers to amplify campaigns. Wrote blog posts that highlighted the health benefits of the beverage, driving customer interest and engagement.
Kaplan MD: Wrote blog posts focusing on skincare tips and product benefits, positioning the brand as a trusted source of beauty advice. Supported campaigns through educational content aligned with digital strategies.
World Microblading: Developed blog posts to educate customers on microblading techniques, course offerings, and industry trends, driving course enrollments and enhancing the brand’s credibility.
Abramson Labor Group: Created press releases to promote the firm’s milestones and achievements, improving media visibility. Wrote blog posts explaining employment law topics in a digestible way, establishing the firm as a thought leader and generating organic leads.
H2rOse Press Releases
Blog Post H2rOse
Kaplan MD - Blog Post
Blog Post World Microblading
Abramson Labor Group
